Most seat manufacturers sell a product. Seat King built a program.
When we designed the Dealer Direct Program, we started with one question: what does a dealer actually need to make money selling seats? The answer wasn’t complicated — net pricing, fast reorders, and a brand their customers trust.
That’s what we built.
Approved dealers get access to wholesale pricing on all four Seat King models, custom logo printing starting at $10 per seat, and a dedicated dealer portal with 1-click reorder so restocking never takes more than a few minutes. No phone tag. No complicated ordering process. Just log in, click reorder, done.
We’re a manufacturer, not a middleman. Every seat ships from our facility in Hutchinson, Kansas, built to the same ISO 9001:2015 certified standard we’ve held since 2021.
If you’re a dealer looking for a seat line that sells itself and backs you up, we’d like to talk.
